This is some dummy copy. You’re not really supposed to read this dummy copy, it is just a place holder for people who need some type to visualize what the actual copy might look like if it were real content.

If you want to read, I might suggest a good book, perhaps Melville. That’s why they call it, the dummy copy. This, of course, is not the real copy for this entry. Rest assured, the words will expand the concept. With clarity. Conviction. And a little wit.

In today’s competitive market environment, the body copy of your entry must lead the reader through a series of disarmingly simple thoughts.

All your supporting arguments must be communicated with simplicity and charm. And in such a way that the reader will read on. (After all, that’s a reader’s job: to read, isn’t it?) And by the time your readers have reached this point in the finished copy, you will have convinced them that you not only respect their intelligence, but you also understand their needs as consumers.

As a result of which, your entry will repay your efforts. Take your sales; simply put, they will rise. Likewise your credibility. There’s every chance your competitors will wish they’d placed this entry, not you. While your customers will have probably forgotten that your competitors even exist. Which brings us, by a somewhat circuitous route, to another small point, but one which we feel should be raised.

Reviews

Hunjang – Israel

“Firstly, staff: they were not only polite and professional, they also put in the extra effort to personalize our experience. They always came out to greet us when we came back and they were interested in hearing about the details of the day’s events. Secondly, programs: the safari that Unembeza arranged for us was top notch with a highly qualified and enthusiastic guide. They also prepared an extravagant breakfast basket full of sandwiches and snacks which turned out to be both delicious and essential for our day-long trip. They also provided great recommendations for places to visit on our own. Thrdly food: the dinner was a 3 course meal prepared by the staff on the spot, which felt like a home cooked meal (both healthy and tasty). The breakfasts included fresh juice, fruit bowl with yogurt and granola, and a main dish, which were all very delicious. The breakfast was prepared at the time of convenience of the guest so we did not feel pressured by a set breakfast time.”

Oded - Israel

“OMG! were should I begin?! we arrived to Hoedspruit after a long day and we were amazed by the beauty of this place. It is located in a beautiful private reserve (there are wild animals like leopards in the area). as soon as we got there, the staff welcomed us with warm towels and great cocktails. the room itself (honeymoon suit) was above all expectations. it was clean, big, brand new with all the best facilities and treats you can dream of. the hosts Tanya (both of them) was extremely nice, warm and helpful. the staff is great and really kind. the breakfast was the best I’ve ever had in SA!!! in short.. if you are re in the area- before or after Kruger park- treat yourself and book this place. one night is surely not enough…”

Esther – USA

“Beautifully appointed hotel tucked into the gated community of the Hoedspruit Wildlife Estate. Quiet, lovely and very zen. Rooms are spacious, clean and comfortable and the staff is friendly and accommodating. I arrived a day earlier than anticipated but Tanya was able to quickly sort out a solution. We took advantage of the dinner offered that evening which was served on the open veranda under the stars. Nothing short of delicious, it was rivaled only by breakfast. I highly recommend Unembeza!”